Tweet a Journalist (…is that wrong?)

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By: Matt Clark

I remember Peter Shankman talking about MSNing, IMing, Facebooking and Tweeting journalists.  This was right around the pitch-via-Facebook debate and I didn’t want to push the envelope with journalists.  But now I understand the value of using social media to instantly reach journalists.  My co-worker Jess talks to Entrepreneur via MSN and I talk to ESPN.com via AIM all day.  It helps us beat our competitors to the punch.

Now that Twitter is all the rage, PR pros taking advantage of it.  If your not, well… I hope you have a client that competes with mine.  How do you find them?  MediaOnTwitter!

@JessicaFletcher just put me on to the site.  MediaOnTwitter is “the most comprehensive database of media on Twitter.”  Think Vocus / Media Atlas / Cision for Twitter.  Plus… it’s free.  Love free.  Check it out and happy pitching.

Disclaimer: Only pitch via social media if you know the reporter or they ask for story help via social media!!