Archive for the ‘Facebook’ Category

Facebook Pokes Users For Translation Project; Results Could Affect Digital Marketers

Friday, January 25th, 2008

By Mallory Dash TechCrunch reported on Monday that Facebook is now tapping its users to translate the site into different languages. Facebook's "crowd-sourcing" method of translating the site contrasts directly with MySpace, who launches independent sites for their international markets. As a result, digital marketers may have to approach marketing to ...

Why Build a Facebook App?

Tuesday, December 18th, 2007

By: Matt Clark As Facebook plans to allow other social networks to license its technology so that applications can run on other sites and Google perfects OpenSocial, brands now have a choice on where they can be targeted. So a question is where do you want to create that brand? When ...

Facebook’s PR-Gate

Wednesday, December 5th, 2007

By: Matt Clark Much of DigitalBlab's content is to help PR and Marketing professionals utilize social media sites like <!--[if !vml]--><!--[endif]--> Facebook. But I wanted to take a second out to talk about how Facebook needs to utilize PR and Marketing professionals. I have always been proud of the millenniums. My ...

Measuring Facebook Applications

Wednesday, November 21st, 2007

By: Matt Clark After yesterday’s post about marketers utilizing Facebook search and our example of branded Facebook content traveling virally, I thought it would be good to examine Facebook apps further. The most popular application on Facebook is called “Causes.” They have about 7,655,225 users. 306,209 are daily active users - ...

Simply RSS App Launches on Facebook

Monday, November 19th, 2007

By: John Cantwell A brief post to start the week… Last Friday, the Simply RSS application was added to Facebook’s ever-growing roster of third-party apps. Apparently a vast improvement over its predecessor, My RSS, Simply RSS allows users to post feeds from up to three sites on their Facebook profiles. Simply RSS is ...

Content is King on Facebook’s new Product Pages

Wednesday, November 14th, 2007

By: John Cantwell This morning my friend Danny created a group on Facebook dedicated to getting The State, an influential comedy show that ran on MTV in the early 1990’s, released on DVD. A few hours later, I noticed a small ad on my Facebook homepage. It was for The Ten, ...