Archive for the ‘Social Networking’ Category

Yoono: An Easy Way To Manage Social Networking Overkill

Thursday, August 27th, 2009

By: Matt Clark One of the biggest problems with social media is the management of a consistent message across multiple platforms. I am constantly switching between Facebook, MySpace, Twitter, ect… it really is a pain in the butt. Now there is a desktop application that will let you manage your client’s ...

Best MySpace Design Team… Ever

Friday, May 15th, 2009

By: Matt Clark I need to give a quick shout out to Daddy Design.  These guys make the best MySpaces pages out there. If you looking to run a MySpace campaign, but don’t want to spend the $250-500k it would cost to get a custom page through MySpace, use these guys.  They ...

How A Crush on Pete Cashmore Changed My Life

Thursday, April 9th, 2009

by Mallory Dash OK, maybe "changed my life" is too strong. But read on... The year was 2007, and I had just begun my young career in tech PR, with nary an interest in Teh Webs, and I didn't even know what a Twhirl or an Om or a Soshal ...

Twitter Invades Poker

Saturday, March 28th, 2009

By: Matt Clark I’m out in Vegas at the Dream Team Poker event.  There are about 444 people in the tournament with a healthy number of pros.  What’s really surprising is the number of people twittering the event --- while they are playing.  I tried this a few weeks ago while playing a cash game in ...

Live from Your Computer… It’s Saturday Night! (Or, How Facebook Can’t Sit Still)

Thursday, March 5th, 2009

by Mallory Dash So I was sitting in a little pizza shop on Broadway yesterday before a meeting. Whilst chomping away on my veggie/olive slice, I was scanning my Twitterberry feed, and saw tweet after tweet on OMGNEWFACEBOOKLIVEFEEDNEWPAGESOMGWTF. Intrigued... I read this post on Mashable on my Blackberry's tiny screen, trackballing ...

Billiard Balls vs. Cobwebs: The Politics of Web 2.0

Monday, February 23rd, 2009

Mallory Dash My deepest apologies to our reader(s)... I have been M.I.A for way, way, way too long. But please rest assured I am alive, healthy, and just as okay-awesome as ever. As you might know, I was a Polisci major at McGill University way up there in the Great White North. ...

What Marketers Want - Size vs Stamina

Friday, February 13th, 2009

By: Matt Clark As reported by TechCrunch and every other technology/social media/marketing/consumer Web site in the world--- comScore recently released their stats for 2008. Facebook has beat up, made fun of, and taken the lunch money of every social networking Web site in the world.  With 221 million members, they are only ...

Is Facebook Making a Video Push?

Thursday, September 11th, 2008

By: Matt Clark Get on the Facebook video bandwagon now. I’m just saying… As reported by Silicon Alley Insider, this week CBS announced that it’s feeding TV content to Facebook, MySpace and Google homepages. Althought other stations already have deals with social networking pages, CBS will not require users to leave their ...

Facebook Ads vs Facebook Groups

Wednesday, August 27th, 2008

By: Matt Clark So Facebook is apparently raking in $90 million with their new advertising platform launched just under a year ago. Homepage sponsored stories (aka - ads on your Facebook news feed) cost a minimum of $50,000 with an average CPM of $10 with an up-sell cost if you ...

Facebook’s New Metrics for Apps

Wednesday, August 13th, 2008

By: Matt Clark Last week, Facebook launched a new metric for measuring engagement on its applications from daily to monthly usage.   As stated in the company blog, the goal is to help developers focus on "longer-term engagement" and show them "the number of users who visit [their] application over a longer ...