Archive for the ‘Uncategorized’ Category
Thursday, March 5th, 2009
by Mallory Dash
So I was sitting in a little pizza shop on Broadway yesterday before a meeting. Whilst chomping away on my veggie/olive slice, I was scanning my Twitterberry feed, and saw tweet after tweet on OMGNEWFACEBOOKLIVEFEEDNEWPAGESOMGWTF. Intrigued... I read this post on Mashable on my Blackberry's tiny screen, trackballing ...
Posted in Communities, Digital Marketing, Facebook, Social Media, Social Networking, Uncategorized | No Comments »
Friday, October 24th, 2008
By: Matt Clark
I promised to be better at posting, and apparently I lied. It's been a crazy few weeks and here are my excuses:
I moved to Hoboken from NYC and have been trying to set up my apartment
We just got internet a few days ago
Work has been crazy as well
I ...
Posted in Uncategorized | No Comments »
Monday, September 15th, 2008
By Matt Clark
Thanks to the internet and communication technologies, the world is getting smaller. This is forcing our job as PR pros and marketers to get bigger. Often our clients want us to focus on international markets and a larger audience. So when this is the case, does social media ...
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Friday, September 12th, 2008
By: Matt Clark
As reported by MediaWeek, Cosmopolitan launched StarLaunch, a partnership with YouTube, which reaches out to aspiring musicians to upload their video to YouTube to be voted on by industry vets and music fans. The program is part of Cosmo’s “fun fearless female” platform that was launched to promote women’s ...
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Thursday, August 28th, 2008
by: Mallory Dash
It's the most wonderful time of the year- according to John Madden, Joe Buck, my dad, your mom, and myself. It's fantasy time- and no, not those kind of fantasies- the closing of a long fantasy baseball summer, and the beginning of a brand new football season.
I have ...
Posted in Blogs, Events, Social Media, Uncategorized | No Comments »
Wednesday, August 27th, 2008
By: Matt Clark
So Facebook is apparently raking in $90 million with their new advertising platform launched just under a year ago. Homepage sponsored stories (aka - ads on your Facebook news feed) cost a minimum of $50,000 with an average CPM of $10 with an up-sell cost if you ...
Posted in Ads, Branding, Communities, Facebook, Social Media, Social Networking, Strategy, Uncategorized | No Comments »
Tuesday, August 19th, 2008
By: Matt Clark
Jonah Bloom wrote an interesting article in this week’s Crain’s New York Business about the proposed death of newspapers.
Bloom came to the defense of the newspaper industry, claiming that the industry is not dying, but do need to revamp their digital content and technology. I won't go ...
Posted in Digital Marketing, News, PR, Social Media, Strategy, Uncategorized | No Comments »
Tuesday, August 12th, 2008
By: Matt Clark
Its official. Barack Obama is the champion of political social marketing. His camp has conquered the social graph and the digital frontier. Use any Web 2.0 word you want, and Obama’s the best at it.
Yesterday, his camp said that Barack Obama will announce his running make via ...
Posted in Blogs, Branding, Communities, Digital Marketing, Facebook, News, Reviews, Social Media, Social Networking, Strategy, Uncategorized | 1 Comment »
Monday, August 11th, 2008
By: Matt Clark
I work with a lot of bloggers for one of my clients. I have enjoyed working with the Poker Blogs in the past, as it always entertaining to read their posts. Examples Here, Here, Here, Here and Here… and, as a sidebar, not my fault poker blogs talk ...
Posted in Uncategorized | No Comments »
Wednesday, August 6th, 2008
By Matt Clark
USA Today published some great stats yesterday, in a piece by David Lieberman on ad spending shifting to direct marketing. Lieberman focused subscriptions and ad dollars dropping, causing print publications to raise their prices. But inside the article was some great information on digital marketing that we ...
Posted in Ads, Digital Marketing, News, Uncategorized | 1 Comment »
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